Download 6 tools for your next step to profitable growth
In our first blog in this series, we illuminated the pathway toward your “North Star” for business growth. Toolkit 1 includes 6 tools that can jumpstart your foundation for profitable growth. Now, it’s time to harness 6 tools for your next step.
A CEO's Guide to Growth Toolkit 2 includes the:
Go-to-Market Pyramid: Optimize your organization’s value, positioning, growth, and customer experience through insights, strategy, and execution.
Brand House Framework: Build your brand story to capture the essence of why clients will really value your product or service.
Go-to-Market Playbook: Outline the core action plan for the people, processes, technologies, and content you’ll need for Go-to-Market success.
Growth Matrix - Ansoff Chart: Identify short/long-term growth priorities from existing products/markets to new products/markets.
Growth Share Matrix: Use a portfolio management framework to prioritize different clients/prospects by their degree of revenue growth and/or profitability.
Customer Journey Map: Achieve a frictionless customer journey by mapping the customer life cycle by stages.
