Maximize Your Investments with Chief Outsiders’ Marketing Executives

Affordable and powerful, our tribe of fractional chief marketing officers (CMOs) is available to help you gain the best return on your investment. We will help you select a CMO from our national tribe based on the needs of your situation. The CMO will then get in, get it done, and get out—fast.

Learn More from this Private Equity Operating Partner:

Read the full Case Study

Our CMOs have worked on the management teams of over 500 businesses from over 60 industries, including portfolio companies from these leading private equity firms:

Throughout all phases of a transaction, we can help: 

Support your due diligence:

We give your deal team market-based insights that help validate your investment thesis and make the best decisions about your target companies. Due diligence support includes:

  • Opportunity analysis
  • Competitive review
  • Market opportunity sizing
  • Marketing audit
  • Branding audit
  • Messaging/positioning analysis

Create value—fast:

Our CMOs can identify and help you capture short- and long-term growth opportunities. We work for just as long as you need us and no longer—meaning you’re never stuck with excess resources. Creating value includes:

  • Go-to-market strategy
  • First 100 day marketing plan
  • Customer segmentation and targeting
  • Growth opportunity strategy and planning
  • Product roadmaps
  • Pricing strategies
  • Customer retention strategies
  • Budgeting
  • Marketing resources review and recommendations
  • Metric development/ROI

Provide instant-on marketing executives to support you and your portfolio companies:

Our tribe of experienced marketing executives can work on a project or fractional basis to provide the strategic and tactical marketing expertise you need to ensure maximum return on your investment. Ongoing support includes:

  • Fractional CMO (Part time, 3+ months)
  • Marketing plan development and implementation
  • Lead generation
  • Communications
  • Branding
  • Marketing automation
Who are we? 

We’re experienced growth executives.

CMOs who bring a market-based perspective
to your company’s team, collaborate to crystalize strategy, then implement the growth vision—all at
a fraction of the cost of a full-time CMO. All our CMOs
are dedicated members of our firm and have held the position of vice president of marketing or higher at one or more operating companies.

Quick access to executive firepower.

Chief Outsiders allows you to instantly add C-level experience to your portfolio company on a part- time, interim basis. We move quickly to assess both company needs and the existing talent base, then make recommendations for immediate actions to move forward.

When you hire one, you benefit from all.

Once you engage a Chief Outsiders outsourced CMO, you gain benefits from our entire tribe of experienced executives, further lowering risks while increasing value.

Contact Art or the managing partner in your region:

CEO: Art Saxby  281.610.1481 
      Northeast: Slade Kobran  201.675.9157 
Southeast: Tom McCrary  214.931.9525
  Southwest: Clay Spitz  832.444.7318 
Midwest: David Vroom  920.918.0881
  West: Karen Hayward  650.823.4292 


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